Home Living Group (HLG), a group of luxury brands, has partnered with Sheffield-based digital agency The SEO Works to boost SEO and drive sales for three of its websites.
HLG has five home development and lifestyle brands under the group name, plus a brand-new outdoor retail store launching soon in Buckinghamshire. Growing brand awareness and organic traffic was top of the agenda for HLG for its two main kitchen brands – Alfresco Kitchens and Pronorm Kitchen Design – and also the new store for its sister brand, Fired Up BBQ Supply Co.
The SEO Works will work on the three sites simultaneously, first prioritising the launch of the new store, focusing on building awareness of the new store and driving traffic to the site.
Alex Hill, sales director at The SEO Works, said, “We are honoured that Home Living Group trusts us with the SEO for three of their websites! We understood their needs and the time sensitivity of the campaign, and therefore we wanted to crack on as soon as possible. Working across three of their sites is an incredibly exciting opportunity for our SEO team, so we can’t wait to see where this triple-whammy goes.”
The SEO Works specialises in SEO, PPC, digital PR, web and paid social advertising, working with numerous clients within the home and kitchenware sector, such as Kitchen Makeovers, House of Oak and Sleep Organic.
