Very.co.uk, part of Merseyside-based The Very Group, has unveiled a heart-warming Christmas campaign that eschews the clichéd portrayal of Christmas Day.
It’s the online retailer’s first festive creative by Grey London and uses the idea that Christmas is about the build-up, not just December 25th itself.
Soundtracked by T Rex’s Hot Love, the spot sees mum Jodie list all her favourite festive moments, like attempting to fit an oversized tree into the living room.
It ends: “Christmas is full of amazing moments. Christmas is this Very moment.”
