Leeds-headquartered creative communications agency Hatch has been appointed by Yorkshire-based construction company, Henley Group, to help position the brand as the leading construction services group within the construction, architecture and property industry.
The agency, which specialises in PR, content production, social media, and activations beat a number of other Leeds agencies to win the competitive pitch process and will now work with Henley Group to drive brand awareness and equity through a PR, media relations and social media content strategy.
Founded by Shaun Henley, Henley Group is based in Wakefield and is a leading, and award-winning, construction group working with commercial and high-end residential customers to deliver specialist services and products to the construction industry.
Henley Group compromises several business including Henley Stone Specialists, Henley Stone Restoration and Remedials, Henley Granite and Marble, and Henley Rail Services. It specialises in installing natural stone, glass reinforced concrete, artificial cast stone and traditional brickworks, as well as undertaking stone and brick repair and full large scale restoration projects.
The brand has worked on significant projects since it was established in 2012, including the installation of natural stone on the Burberry flagship store on New Bond Street, installing a glass reinforced concrete (GRC) façade on HSBC’s HQ, the restoration of Manchester Town Hall, a Grade I listed building, and Dover Town Hall, built in 2013. Henley Group is also well established in Dubai, consulting on some of the tallest GRC projects in the world.
Helen Simpson, performance and development director at Hatch, said: “We are incredibly excited to be working with the Henley Group as it looks to expand the business and raise the profile of the talented people, services and expertise that have contributed to the business’ significant growth over the years. The magnitude and calibre of projects being completed by Shaun and the team are outstanding in the sector and we look forward to firmly cementing the brand’s position as industry leading.”
Shaun Henley, managing director at Henley Group, added: “We are thrilled to be working with Hatch during what is a really important time for our business. We felt that Hatch really understood our vision and grasped the impact we’re looking to achieve, both in the region and internationally, and we hope to make 2023 our biggest year yet.”
