The latest Prolific North webinar saw the highly successful Mark Mallinder break down the necessary steps to re-engineer the operations of a company so that it can achieve its potential.
In April, we announced a new series of webinars specifically for leaders or senior managers to help them identify pain points in a business, and more importantly, fundamentally change them in order to help the business perform.
Mark Mallinder has spent years working both client-side and agency-side, as a business owner, and also as Head of Marketing for DFS.
He then joined Hangar Seven as Managing Director, achieving revenues of over £15m and employing 165 people across four offices before leading its eight-figure sale to The Hut Group in 2017.
His concise webinar yesterday was an explainer to one of Mark’s key philosophies, the fact that many of the inefficiencies in agency businesses are caused by problems that we create for ourselves.
