SMMS founder launches YouTube channel to help businesses with social media

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Jo Booth

Jo Booth, founder and director of Manchester’s Social Media Makes Sense, has launched a free YouTube Channel giving social media marketing tips to businesses.

Booth set up SMMS in 2014 to help support productions and indies in developing their online digital strategies, increase audience engagement and improve viewership.

Her YouTube channel will cover topics including Social Media Marketing for Beginners, How To Beat The Facebook Algorithm and Top Tips for Posting on Social Media.

She said: “This is especially valuable for businesses in Greater Manchester when we're struggling to manage our online presence during the semi-lockdown we're still in. 

“There are so many channels to master, so I wanted to give our local businesses the chance to improve their online presence, feel more confident on the various channels, and ultimately promote our products and services to wider audiences."