CBeebies buys Australian bee-keeping format

Simon Austin's picture
by Simon Austin
Bee Challenge

CBeebies has picked up Australian format The Great Bee Challenge, which pitches four families against each other as they attempt to build beehives.

The pre-school channel will air the show later this year. Keshet Productions will produce the UK version of the format, which originated on Australia’s ABC and has been optioned in six other countries.

The series combines challenges with environmentalism, with viewers being made aware of the fact bees are under global threat.

Katherine McMillan, ABC commercial sales manager for Asia and worldwide format sales, said the show had a “warm feel-good message and strong co-viewing potential” and was “perfect for current programming trends.”

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