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Beattie hires former One Brand Magic boss as MD of Integrated Marketing


Integrated agency Beattie has hired the former boss of One Brand Magic in Sale as its Managing Director of Integrated Marketing.

Wayne Silver was MD of One Brand Magic from March 2014 to October 2019 and spent a total of 11 years with the Greater Manchester agency.

Rachel Gladwin, who heads up Beattie’s north and midlands division, said: “We’re delighted to have snapped up one of the region’s most respected and best connected integrated marketers.

“Like every agency in the country, we have experienced a serious dip in revenue because of the coronavirus crisis but Wayne’s arrival signals our determination to ensure that Beattie bounces back stronger than ever when business life returns to normal.”

Silver, who will be based in Manchester, added: “Beattie is one of the most progressive agencies in the UK and I look forward to bringing more clients on board as well as expanding their range of specialist marketing services when the crisis is over.”

Headquartered in London, Beattie has 16 offices in the UK and Canada including Manchester, Leeds, Glasgow, Belfast, Toronto, Calgary and Vancouver.

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