New head of marketing for Newcastle's Silverbean

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Silverbean and sister agency AGY47 have announced the appointment of a new head of marketing, Hannah Strong.

Strong has been with the agencies for over four years, joining Newcastle-based affiliate marketing agency Silverbean in 2016 as a senior paid marketing manager before being promoted to head of paid marketing in 2018.

Her new role will see her head up both firms’ UK and global marketing efforts and develop an ongoing strategy to support commercial growth.

CEO Neil Robbins said: “As we continue to scale our growth here in the UK, and further afield through our Australian office, I felt it was critical we took a different approach to our marketing than we have done so before.

“Our own marketing needs to be high performance and I am very confident Hannah will bring a new dimension to how we position ourselves and communicate with our target audiences and clients alike.”