Liverpool-based Park Christmas Savings has released the first Christmas campaign of 2022.
Working with TBWA\MCR, it has gone “early” this year with the television campaign running through to mid-February.
“We wanted to embrace being the first brand to get a Christmas 2022 ad out there. Most people may be a little weary of Christmas by now. But we’re not. For us, we can’t wait for the next one to come around, so we wanted to share that joy. Want to pull a cracker?” said James Poole, Co-Founder of marketing consultancy Project50 and Interim Chief Marketing Officer at Appreciate Group.
Starring Manchester actress, Johanna Hinton, the “Sorry Not Sorry” creative encourages people to save now for December.