Brazen gets into the Aloha Spirit with Mahiki brand

Stephen Chapman's picture
by Stephen Chapman

Brazen has been appointed by restaurant brand, Mahiki, ahead of its opening in Manchester.

The agency will be working closely with an in-house team to “authentically connect ‘Aloha Spirit’ around the city, through PR, experiential and social media support.

This includes a Tuck Tuck filled with “Mahiki Honeys” visiting businesses around the city, including influential media brands - Social Chain, LadBible, Capital Radio and Key 103.

“We are excited to be working with such an amazing brand synonymous with unpretentious, uncomplicated fun – a concept that resonates with Manchester.  We know people won’t be disappointed as Mahiki will add a new exciting vibe to the ever growing entertainment scene in the city,” stated Brazen director, Peter Burling.

Mahiki first opened in London’s Mayfair 12 years ago and has been visited by the likes of Rihanna and Harry Styles. It’s since opened venues around the world.

“Mahiki are thrilled to be expanding the Aloha spirit and sharing our synonymous Polynesian Tiki glamour and award-winning cocktails. Manchester is a city with community at its core, and we’re thrilled to be partnering with one of Manchester’s very own, Brazen. Together we will ensure we deliver an authentic Tiki experience for everyone,” added Mahiki brand director, Emma Mainoo.