Polypipe campaign leads to award shortlist for Refresh PR
They will compete against three other PR teams in December.Refresh PR’s managing director, Laura Mashiter, said it had been an incredibly tough few years for the construction industry.
“As the situation improves, companies will need to do even more to stand out from the competition. PR activity needs to be creative, engaging, on message and importantly demonstrate ROI – all of which our campaign delivered. Being recognised in this category for the second year running firmly cements Refresh PR’s position as an expert within this sector.”
Refresh PR’s nomination acknowledges the success of a campaign to launch and raise brand awareness for Polypipe Home Solutions, a consumer-facing offering from international manufacturer, Polypipe.
The Construction Marketing Awards, which seek to recognise national marketing excellence across the built environment sector, will take place on 5th December in London.