"There really was something for everyone": A review of the ProlificNorthLive expo

David Prior's picture
by David Prior

Over 2,000 attendees, 100 exhibitors, 60 company presentations, 30 speakers... and one fantastic, inaugural ProlificNorthLive.

Perhaps it was the dizzying array of stands, talks, workshops, presentations and other sessions taking place within the suites and rooms located throughout the sprawling Emirates Old Trafford.

Or perhaps it was simply the exhilarating opportunity, in our digital and remote world, to talk, shake hands, look people in the eye, enjoy lengthy discussions and make a pile of new contacts.

Either way, judging from the overwhelmingly positive feedback, the day was a roaring success. "Fabulous", "tremendous", "amazing", "wonderful" and "awesome" were some of the many words used on Twitter, but we can't really put it better than Smoking Gun PR's Rick Guttridge, who wrote in a blog:

PNL logo revised 2015"Everyone will have their own take on the highlights, but with a great variety of exhibitors from the BBC to Mustard Research (and its delicious ice cream parlour), drone cameras suppliers to virtually every marketing discipline under the sun, added to top notch speakers running all day in the various lecture rooms, there really was something for everyone."

The general buzz on the day was such that the hashtag, #PNLive, was trending on Twitter for over 13 hours. At one point it sat ahead of #PepGuardiola and just behind #Trump.

There were so many highlights that it's difficult to cover them all here, so we'll post a few tweets below that give a good overview of some of the action from the day.

A huge thank you to our event partners once again - Smoking Gun PR, A&P, mclcreate and Steamhaus - and to all those companies and organisations that exhibited and in some way engaged in the day.

We'll be in touch with details very soon of our plans for a TWO-DAY event in 2017.

ProlificNorthLive was created and delivered by Prolific North and Don't Panic Events.

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