SaaS company PPC Protect is based in Chorley, and uses an AI-driven solution to instantly stop click fraud through Google Ads.
Google Ad campaigns can be damaged by competitors, bots and click farms – but the proprietary tech from PPC Protect automatically blocks malicious or fraudulent IPs that are clicking your ads.
In the long run, it saves businesses money wasted on pay-per-click marketing, when so much of online traffic is non-human. The PPC Protect solution draws on data collected from millions of clicks and uses advanced AI to make a judgement on each click.
Founders: Neil Andrew, Alexander Winston, Segev Hochberg, Matthew Nance
Founded: 2016
Website: ppcprotect.com