Northern Digital Awards 2017: The Winners

David Prior's picture
by David Prior

Here is the full list of winners from last night’s Northern Digital Awards, held at the New Dock Hall at the Royal Armouries in Leeds.

Best Digital Marketing Campaign – Retail

Winner: Mosquito Digital & Zoflora - 'Pink Grapefruit Machine App'

Also nominated:

  • Branded3 & Wren Kitchens - Little Kitchen
  • Democracy - No Whey! Making High Protein Peanut Butter A Supermarket Staple
  • Digitaloft & SleepyPeople.com - Sharing A Series Of Sleep Hacks
  • Extreme Creations & Nisa Local - SummerofLocal
  • Front& Costcutter - Brand engagement ad
  • Latitude Digital Marketing Ltd & Cyclestore - Achieve Personal Best in Slipstream of Latitude Experience
  • Phoenix Digital Ltd & Argos - Customer Support Campaign

Best Digital Marketing Campaign – Finance

Winner: myclever Agency & The Co-operative Bank It's Good to be Different

Also nominated:

  • Latitude Digital Marketing Ltd - Scientific Content Marketing Generating Evergreen ROI for London & Country Mortgages
  • MEC Manchester & Halifax
  • Six & Flow and Heron Global Partners – Global Customer Acquisition Campaign

Best Digital Marketing Campaign – Travel/Leisure

Winner: MEC Manchester & Great Western Railway - Tracks on the Track

Also nominated:

  • Blush Create - 12 Days Of Christmas
  • CandidSky & NST Group - The Experience Shows
  • Expedia Media Solutions & VisitDenmark - “Explore Denmark” Campaign
  • Quantcast & icelolly.com - Customer Acquisition Campaign
  • WMG

Best Digital Marketing Campaign – Third Sector

Winner: MEC Manchester & MIND – TakeOffTheTape

Also nominated:

  • Click Consult & Oxfam - Bloggers Against Poverty
  • Liverpool Biennial 2016
  • Mashbo & Bread Media - Nugent Rebrand

Best Digital Marketing Campaign – Public Sector

Winner: The University of Central Lancashire - Career Yourself - Autumn Open Day

Also nominated:

  • Diva Creative & West Yorkshire Combined Authority - Rediscover that Cycling Feeling
  • Mosquito Digital & British Nutrition Foundation - 'My Cooking Counts'
  • Strawberry - The NHS Remarkable people extraordinary place recruitment and retention campaign

Best Low Budget Campaign

Winner: Digitaloft & SousVideTools.com - Integrating An SEO Paid Search & Content Marketing Campaign

Also nominated:

  • Biddible Media & Baba Bing
  • Digitaloft & Twizzle - How Much Would It Cost To Be Captain America?
  • Elementary Digital & Taylor UK
  • Fluid Digital & Beer Hunter - Selling Beer without the Fear
  • Marketgate Shopping Centre - Primark Grand Opening
  • Quba & Medicare First Nursing - Candidate Recruitment PPC Campaign
  • StrawberryToo & The Yorkshire Dales Food & Drink Festival
  • The SEO Works - Is it legal? The SEO Works help Qamar Solicitors become a major online force!

Best Integrated Campaign, sponsored by Accord

Winner: Strawberry - The NHS Remarkable people extraordinary place recruitment and retention campaign

Also nominated:

  • Digitaloft & SousVideTools.com - Integrating An SEO Paid Search & Content Marketing Campaign
  • Integrity Search Ltd with Turnbull & Thomas Integrated SEO & PPC Campaign
  • MediaCom North Group & Hillarys
  • SearchQuest - National and Ireland - Targeted Integrated Marketing Rollout
  • Stein IAS & Trelleborg Marine Systems with Measurable Marketing Quality
  • WPA Pinfold - S.A.M Integrated Campaign for National Grid

Best PPC Campaign

Winner: Workwear Express - PPC Rebuild & Refocus

Also nominated:

  • Accord Marketing & Britannia Hotels - PPC Campaign
  • Clicky Media and Dayinsure: Driving PPC Results In Short Term Insurance
  • Fusion Unlimited & Hyper-local - hyper-intent for Your Move
  • Kagool & Together
  • Latitude Digital Marketing Ltd & Cyclestore - Racing into New Territories with Profitable PPC
  • Mediaworks UK & Freeze Pro Shop - PPC Campaign
  • Summit and Argos - Generating a 21% year on year increase in revenue by tailoring marketing activity to seasonal patterns

Best SEO Campaign

Winner: Branded3 & WatchShop.com - A Penguin Recovery Story

Also nominated:

  • CandidSky & John Ryan by Design Turning Questions into Transactions
  • Click Consult & LloydsPharmacy Online Doctor - Just what the Online Doctor Ordered
  • Evolved Digital Marketing Ltd & Select Car Leasing - Dominating an Industry
  • Glass Digital & Evander
  • Latitude Digital Marketing Ltd - Scientific Content Marketing Generating Evergreen ROI for London & Country Mortgages
  • MEC Manchester & Great Western Railway - GuessTheWest
  • Summit & Durex - Using SEO content and PR to grow search visibility by 275%

Best Use of Social Media

Winner: Democracy - No whey! Making high protein peanut butter a supermarket staple

Also nominated:

  • After Digital & Kitchen Fail
  • Clicky Media & Darwin Escapes Name a Duck
  • Fox Agency - Social strategy for Pagid: a break from the b2b norm
  • Fred Marketing Limited & Nothing But Snacks
  • MEC Manchester & Great Western Railway – CaptureTheWest
  • Mosquito Digital & Zoflora - 'Pink Grapefruit Machine App'
  • Pixel8 Ltd & Hilton - Fans of London
  • QueryClick Ltd & Toys R Us SEO & Social Synergy

Best Use of Video

Winner: South Yorkshire Police - @syptweet - Dark Nights 'Thriller'

Also nominated:

  • Boxed Red Marketing - Added Value Animation
  • Mosquito Digital & Turtle Wax

Best Digital Tool or Software

Winner: Ruler Analytics

Also nominated:

  • Fusion Unlimited - Feed Catalyst
  • Fusion Unlimited – Natural Edge / Gondola
  • Hex Studio with Habito - The UK's No 1 Digital Mortgage Broker
  • Kerboo
  • MEC Manchester - MEC Fuse
  • myclever Agency – SASbot
  • Pixelbuilders & AMOS - Auto Move Vehicle Movement System
  • Searchmetrics GmbH - Content Experience

Best App

Winner: Apadmi & NHS Blood and Transplant – DonorPath

Also nominated:

  • Forepoint Limited - Deals App produced for Moto Hospitality
  • Mediaworks UK & St Oswalds - Snow Dog App
  • WPA Pinfold - Cura Caring for Sharing (Not-for-ProfitCharity) App

Best E-Commerce Website, sponsored by The E-Commerce Show North

Winner: Venture Stream - Yogamatters Launch

Also nominated:

  • CTI Digital - Kent County Supplies - Omnichannel Digital Transformation
  • Fluid Digital & Quba Sails
  • iWeb & British Heart Foundation Gift Shop
  • Mando & Robinsons Brewery
  • Reckless - Setting Sail In The Right Digital Direction Bateaux London
  • thisishel. & Paria.cc
  • twentysix - New Era EMEA Website

Best Website, sponsored by Mediacom and Code Computerlove

Winner: Diva Creative - Move it Boom! Rio

Also nominated:

  • Businesscomparison.com
  • CTI Digital & Great Ormond Street Hospital Websites
  • CTI Digital & London.gov.uk
  • INK Digital & Princess Yachts - Experience the Exceptional
  • Intermarketing Agency & Red's True Barbecue
  • Push Beyond - tute.com website and consumer product launch
  • Reckless - Setting Sail In The Right Digital Direction: Bateaux London

Digital Marketing In-House Team of the Year

Winner: South Yorkshire Police - Engagement team

ALso nominated:

  • CHO Fashion & Lifestyle
  • Workwear Express

Small Digital Agency of the Year

Winner: Digitaloft

Also nominated:

  • Anything agency
  • Digitl
  • Fluid Digital
  • Mashbo
  • Nothing But Epic
  • On The Tools
  • Platform81
  • StrawberryToo

Large Digital Agency of the Year, sponsored by Cathcart Associates

Winner: Orange Bus

Also nominated:

  • Click Consult
  • Fusion Unlimited
  • Mando
  • MediaCom North Group
  • Mediaworks UK
  • Social Chain
  • Stein IAS

Young Digital Marketer of the Year

Winner: Sean Anderson, Digital Marketing Consultant at Venture Stream

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