Bauer Radio has unveiled the presenter line-up and music offering for its new local ‘3’ city network across Northern England and Scotland.
The network comprises a number of stations aimed at a younger, ‘millennial’ demographic, available on DAB digital radio across the North in Manchester, Liverpool, Lancashire, Sheffield, Leeds, Hull, Newcastle and Middlesbrough.
Afternoon presenter Olivia Jones
The new stations include Radio City 3 in Liverpool, Key 3 in Manchester and Radio Aire 3 in Leeds.
The presenting schedule across the network will include Darryl Morris in the Morning, Olivia Jones in the afternoon slot and Stu Tolan every weekday evening.
The playlist will feature artists like Clean Bandit, Meghan Trainor, Olly Murs, Mark Ronson, One Direction and Ellie Goulding.
Owen Ryan, group content director for Bauer Place north of England and Scotland, said: “The Bauer City 3 Network will offer a fresh, dynamic new listen to our biggest local markets in the UK.
“We have a terrific line-up of presenters at the top of their game and significant investment content created around the needs of the millennials ‘15-24’ year old audience we are targeting. We are driving listening through extending consumer choice.”
The full schedule:
Weekdays
- 07.00 – 11.00 Darryl Morris In the Morning
- 11.00 – 15.00 – Michael Blades
- 15:00 – 19.00 Olivia Jones
- 19.00 – 22.00 In: Demand with Stu Tolan
- 22.00 – 02.00 Fat Brestovca
- 02.00 – 07.00 Overnights – non-stop music
Friday nights
- 19.00 – 22.00 So Wright in the Mix
- 22.00 – 00.00 – The Sessions
Saturdays
- 00.00 – 06.00 Overnights – non-stop music
- 07.00 – 10.00 Will Manning
- 10.00 – 14.00 – Luke Franks
- 14-00 – 18.00 Olivia Jones
- 18.00 – 22.00 – #HitMix
Sundays
- 00.00 – 7.00 Overnights – non-stop music
- 07.00 – 10.00 Will Manning
- 10.00 – 13.00 Michael Blades
- 13.00 – 16.00 – James Barr
- 16.00 – 19.00 The Big Top 40
- 19.00 – 22.00 In:Demand Uncut
- 22.00 – 02.00 – Fat Brestovca
