talkSPORT signs deal to broadcast football matches in the States
talkSPORT has signed a three year deal with Dial Global to broadcast Premier League games in the States in both English and Spanish. In total, around 400 matches will be covered each season with the agreement also spanning FA CUP and CAPITAL ONE Cup games.
The games will be broadcast on a new dedicated digital platform.
talkSPORT is owned by UTV Media which runs its UK HQ from Birchwood in Cheshire. The company's CEO Scott Taunton said: “In just the past year, since becoming the Global Audio Partner for the Premier League, we have witnessed a groundswell of demand for live soccer commentary around the world.”
“We will be delivering the best and most exciting soccer coverage to the ever increasing number of fans in the U.S. market.”
Dial Global's CEO Paul Caine added: “We couldn’t be more excited to be the resource delivering top-rate soccer coverage to a rabid fan base across the country.”
“This partnership is another major step forward for Dial Global as we continue to bolster the strength of our sports offering through powerful programming, content and cross-platform promotions in audio, digital and mobile.”
In April 2012, UTV struck a deal with the Premier League for radio rights outside Europe until 2016 and in April this year announced that it had reached agreement with Adrep China Advertising to broadcast games for the forthcoming season in Mandarin.
TalkSPORT has now developed live football commentary for use outside the UK in English, Mandarin, Spanish and Bahasa Malay.
In the UK, talkSPORT has the rights to Saturday evening kick-offs and Sunday lunchtime fixtures.
In June, the station announced that its well-known presenters, Richard Keys and Andy Gray would be broadcasting their new weekly show on talkSPORT live from Doha in Qatar.