SEO Strategist

We are looking for a skilled and experienced SEO Strategist to lead our SEO efforts and drive impactful results for our clients. This role is ideal for someone with a solid background in SEO who is ready to take on strategic responsibilities, manage complex projects, and mentor junior team members.

As an SEO Strategist, you will play a pivotal role in developing and executing comprehensive SEO strategies across various client accounts. You will be responsible for technical audits, advanced keyword research, and cross-functional collaboration to enhance organic growth. Your experience and insights will help guide the team, contributing to the overall success of our clients' digital marketing campaigns.

The successful candidate may well be currently working in a network agency, spending less time on client success, or a smaller agency looking for exposure to clients who demand an integrated organic strategy. They may also be in-house, looking for more variety and shared knowledge.

Key Responsibilities

• Create, develop, and deliver SEO strategies from the ground up or inherit those that align with client goals and drive measurable performance.
• Be clear about what success looks like and the metrics that matter.
• Act as the main SEO contact for your clients, presenting strategies, performance updates, clear, actionable insights, and how SEO fits into an integrated marketing strategy.
• Proactively present and communicate to key internal and external stakeholders, at all levels, supporting strategic direction and opportunities.
• Be comfortable with questions and build effective client relationships.
• Collaborate closely with other digital marketing specialisms (Content, PR and Paid media) to align SEO with integrated campaign activity and share knowledge across disciplines.
• Execution, optimisation excellence, and accountability across all forms of Organic Search for our clients.
• Conduct in-depth technical audits and troubleshoot SEO issues across client websites.
• Ensure technical best practices are being followed and recommend improvements based on current SEO standards and algorithm updates
• Develop and execute link-building strategies tailored to each client’s goals and industry. Identify relevant link opportunities through outreach, partnerships, and content marketing.
• Carry out hands-on link acquisition activity, including prospecting, pitching, and follow-ups.
• Lead the creation of detailed content roadmaps using advanced keyword research, competitor analysis, and SERP insights.
• Work closely with our content team to brief them on the execution of your content strategy.
• Work closely with the PR team to support campaigns with on-site content designed to drive traffic and engagement.
• Be curious about client success in SEO, and be proactive in making suggestions

I-COM Values - TIPCAR
Employee ownership puts our people at the heart of everything we do. Our strong, unifying brand values make us who we are.

• Teamwork - Together we thrive.
• Improvement - Mastering the unknown
• Passion - Beyond what’s expected
• Creativity - Innovate, create & elevate
• Accountability - Setting the standard
• Results - Raising the bar

About I-COM

An established digital agency with a reputation for delivering innovative, flexible, and creative responses to our client’s needs in marketing, we are proud to boast high employee retention levels, with a good number of our team being with us for over a decade.

As part of our 15-year anniversary, I-COM became an employee-owned business. Our employees collectively own the majority of the company, having a say in the running and direction of the business, as well as enjoying a share in the profits of the business.

Here, you will be in a great professional environment, working in cross-disciplinary teams to grow your clients’ revenues, as well as your own skillset and understanding of digital marketing. For a flavour of the great results we achieve, take a look at some of our work here.

Benefits

• Profit-driven bonus
• Flexible working hours (3 days per week in the office, 2 working from home)
• Career progression and training opportunities
• 20 days annual holiday (excluding bank holidays)
• Christmas to New Year shutdown
• One extra day’s holiday for every year you work at I-COM (up to 5 years)
• Quarterly company social events
• Cycle to work scheme
• Mental health assistance
• Referral programme
• Modern office work environment in a central Manchester location
• Fresh fruit and refreshments

For further information about this opportunity, or to apply, click the link below, or send your CV to [email protected]