mature market

Prolific North's next roundtable focuses on the mature market

The survey to support Prolific North's roundtable titled 'The over-50s market: underrepresented or misrepresented?' remains open, and one lucky entrant will win a £100 Amazon voucher.

Is age really a non-issue? Lucy Boland is Agency Director at Accord Marketing, which focuses on responsible, respectful and authentic brilliantly joined-up marketing. She discusses how brands can do more to speak to all ages in their marketing activities.

Prolific North's next roundtable, which will be held in association with Accord Marketing, will discuss how the mature market can be reached - and we've launched a survey to inform it.

Subscribe to RSS - mature market