It’s unclear what implications the recent £1.9bn sale of Bank of America-owned MBNA to Lloyds Bank might have for Elliott and his 2,300 colleagues based at Chester Business Park, but the deal is expected to be finalised in the first half of this year.

Currently, Elliott leads a team of four full time comms staff alongside various contractor and agency relationships. He’s a visible presence, giving live interviews on BBC 1, Radio 2, The Today Programme and Radio 5 live among others last year, and cites a key achievement as being the fact that for the first time in its history, MBNA last year topped UK media coverage rankings for credit card coverage.

A trained economist with 20 years’ experience in corporate affairs, Elliott has held senior comms roles at the likes of Lloyds Bank, BP, RBS, Standard Life and Levi Strauss & Co, as well as the unenviable task of handling media relations during HBOS’s bail-out in the 2008 financial crash. The father of three speaks a grand total of six languages – French, German, Russian, Dutch, Chinese and Spanish – and this year qualified as a track cyclist at the Sir Chris Hoy Vélodrome in Glasgow.