The £221m-turnover law firm bases its communications team in Sheffield but Duffell’s remit covers 14 UK locations, including Leeds, Manchester and Newcastle. His team of 10 covers media relations, internal communications, CSR and public affairs, as well as social media, and a key focus has been demonstrating its differentiation and human stories in an extremely competitive marketplace. Another challenge has been communicating the successful integration of Thomas Eggar and its 450 staff following the two companies’ merger in late 2015, the biggest in Irwin Mitchell’s history.

Outside the office, the Carlisle United and Liverpool FC fan says that “despite being the least technically minded man on the planet”, he’s had to develop a sideline expertise as a mechanic in order to support his son’s passion for go karting.