McNamara, a former journalist, joined Daisy in 2007 and was promoted to her current role – encompassing all internal and external comms for Daisy and its business units – five years ago. Her time at the Nelson-based company has been an eventful one – she’s been involved in both its flotation on AIM in 2009 and its privatisation earlier this year. The latter involved McNamara’s four-strong comms team taking a “multi-channel and multi-discipline approach”, such as leading the financial advisory team, liaising with key business press and producing video and written communications internally.

Outside the office, McNamara is a former captain of Accrington Stanley Ladies football team.