York-based healthcare provider, Benenden Health, has revealed the latest stage of its rebrand, a new website from Code Computerlove in Manchester.
It’s part of a multi-million pound launch advertising campaign, which will see the firm use television advertising for the first time in its history - it was founded in 1905.
Goody Good Stuff, a fast growing confectionery brand with international sales, has appointed Journey9 following a competitive pitch process. Journey9 will be working with the company's internal team developing and activating a marketing strategy for 2013.
Following news this week that the Evening Standard has won the Local TV licence for London, Ofcom has confirmed to Prolific North that the remaining licences for Manchester, Leeds, Liverpool and Preston/Blackpool, will be announced '”any day now”.
Basketball team the Manchester Giants has appointed digital agency Cube3 to work with the club to develop the sporting brand, with the specific twin aims of engaging new audiences and building a stronger fan base in the region.
As flagged up last week on Prolific North, Trinity Mirror is planning to introduce a new “Shared Content Unit” based in Liverpool that will provide features content to Trinity’s 130 regional papers across the UK and the company is also planning to reduce the number of templates in use to just five.
Independent retailer Bravissimo, is to launch a new campaign this March seeking to 'educate women on how a good fitting bra should look and feel so they never make a bra faux pas again'. The campaign has been created by local agencies Liquid and Trumpet.
The managing director of iBurbia Studios, Nigel Walley, has told Prolific North he now intends to sue Salford Council after his pulled out of a contract to run the on-site innovations lab for The Landing at MediaCity, a development which has been part funded and is run by Salford Council.