Marriott International has signed a marketing deal with Manchester United.
The multi-year deal will give the 120m members of its Marriott Bonvoy travel programme exclusive football experiences, including the chance to become kit manager for the day.
“Marriott International is the leader in its field and we’re excited to be partnering with them as Marriott launches its new travel programme, Marriott Bonvoy,” stated Manchester United Group Managing Director, Richard Arnold.
“Together we look forward to creating some unforgettable moments for Marriott Bonvoy members, inspired by the thrill and excitement that only Manchester United can create for fans around the world.”
The announcement comes a week after the club announced record revenues, supported by marketing partnerships.
”We are thrilled to offer compelling benefits to Marriott Bonvoy members, now expanded to include unique Manchester United experiences. This marketing partnership enables our members to access special VIP game experiences by using the points they’ve accumulated during hotel stays for unprecedented, exclusive experiences,” added Karin Timpone, Marriott International Global Marketing Officer.
