Integrated agency Fantastic Media has created the new season ticket campaign for Sheffield United for the 2018/19 season.
‘Forged in Sheffield’ is set in the industrial heart of the city, focusing on the Forgemasters Steel Works, and includes a mix of first-team players from both the men’s and women’s teams.It is accompanied by a fan-focussed ‘Forging Our Place’ campaign, in which supporters are filmed at their own seat in the stadium. They reminisce about their best memories and tell stories about what makes the club so important to them. Fantastic has also created a user content led social campaign.
