Altrincham-headquartered fashion retailer Cotton Traders has appointed Carousel to manage its public relations.
The Manchester-based consumer PR agency will manage media relations for the business, driving product placement for its fashion collections with a focus on its womenswear business.
Jack Rigby, senior account director at Carousel, said: “We’re really excited to start work with Cotton Traders, the brief was well suited to Carousel thanks to our extensive retail and fashion experience and we look forward to working together to achieve Cotton Trader’s PR objectives through traditional and emerging media.”
Kate Johnstone, Cotton’s campaign and communications manager, added: “We’re thrilled to be partnering with Carousel, the team understood our brief, business and product offer, responding with a targeted and formulated plan which we’re confident will deliver against our PR objectives in 2020 and beyond.”
