WRG has created a new campaign and toolkit for Manchester-based serviced apartments provider, CitySuites.
The agency developed the theme of “Space to Live” and created a suite of branded assets to be used across all communication channels. This included photography, design guidelines and videos.
“CitySuites is a brand leading the luxury serviced apartments market with a more contemporary and stylish, flexible and tailored approach which we believe is clearly reflected both by the look and tone of our work and our toolkit approach,” explained Richard McAleavy, Client Engagement Director at WRG.
This is the first campaign from WRG, since its appointment, with the key aim being to build awareness of the brand amongst leisure and corporate travellers.
“CitySuites offers its customers a personalised urban sanctuary. This new campaign is all about raising awareness of the fact that our luxury serviced apartments are more than a room to stay, they are a place to live,” added Tara Homayounbod, Marketing Manager at CitySuites.
