Manchester digital agency Kagool has launched a revamped website for Nelsons, one of the world’s leading manufacturers of natural healthcare products.
The site, which offers improved functionality and richer content, was built on Sitecore 9. Three new dedicated websites for Nelsons’ global brands RESCUE, Bach Original Flower Remedies and Spatone have also been launched.
“We are really excited about our new global website launches,” said Cris Burson-Thomas, Nelsons’ Chief Marketing Officer.
“We know our consumers are searching online for information about their health and wellbeing and with more relevant online content that is easier to navigate they will offer consumers lifestyle tips and advice as well as communicating the benefits of Nelsons natural healthcare products.
“We are particularly pleased with some of the functionality on our branded sites and will soon be launching a Remedy Chooser on BachRemedies.com, which will make it easier to personalise the self-care system for the customer.”
Karen King, Account Manager at Kagool, added: “We are tremendously proud of the work we have done for Nelsons. The new websites give Nelsons the ability to generate engaging global content easily while the multi lingual mobile optimized sites for the Spatone, RESCUE and Bach brands successfully position Nelsons as an innovator and specialist in their field.”
