Kate Morton has joined BBC Children’s as its pre-school Programming Lead.
Morton’s official title will be Head of Commissioning and Acquisitions for 0-6s, a new post created following a restructure of the MediaCityUK-based BBC Children’s team.
She will lead on all BBC pre-school programming and have responsibility for commissions and acquisitions, from in-house production teams and the independent sector.
“I’m over the moon to be joining BBC Children’s. It’s the fulfilment of a lifelong personal goal, and I’m honoured to be given this opportunity to deliver the very best content to engage, educate and entertain children 0-6 and their families across the UK,” she said.
Morton is currently Content Strategy Director of Family Brands at Entertainment One. Prior to this, she spent 12 years at The Walt Disney Company, where she was responsible for all aspects of programming, acquisitions, commissions and creative strategy for Disney Junior and Disney Channels.
During her career she’s overseen a number of successful titles including Peppa Pig, PJ Masks, Ricky Zoom, My Little Pony, Transformers and Power Rangers.
“Kate’s wealth of experience in pre-school broadcasting makes her the perfect appointment to lead on such precious CBeebies brands as Bedtime Stories, Hey Duggee, Numberblocks and Mr Tumble. I’m thrilled she is joining us and we’re all looking forward to working with her,” said Patricia Hidalgo, Director, BBC Children’s and Education.
Morton joins the BBC later in the summer and will work alongside Sarah Muller who took up the role of BBC Children’s Head of Commissioning and Acquisitions, 7+ in March 2020.
