Watch: McCann teases Aldi’s Ebanana Scrooge campaign
McCann Manchester has released a teaser of Aldi’s new animated Christmas campaign.
For the first time in 5 years it doesn’t feature the Kevin The Carrot character, instead Ebanana Scrooge, a “child” banana takes centre stage.
The teaser will run across social media, with the full length advert airing from Thursday 11th November.
In 2020 Aldi’s Christmas campaign was named the best commercial of the year, based on System1 and ITV’s effectiveness rating.
McCann is also behind Matalan’s new festive offering, which was premiered last week.