Research company Kids Insights has expanded its global footprint with a move into Russia and China.
The Manchester-based company, which works with clients including Amazon, Crayola, Formula 1 and LEGO, specialises in research and insights on kids aged 3-18.
Kids Insights Russia and Kids Insights China follows its launch into Australia and Canada in July, and means the company is now surveying more than 5,000 children every week, across five continents and 13 countries, totalling 277,550 children a year.
Founder and CEO Nick Richardson (pictured) said: “We continue on our quest to be the out and out global leaders in kids, tweens and teens market intelligence.
“We are delighted to be launching into Russia and China, two markets which are evolving at a significant rate and countries where we have received huge demand for our award-winning service – which is now available in native languages in addition to English.”
The first Kids Insights China reports are due in December, with Russia following in January.
