Outlook more positive at Amaze’s parent company
St Ives, the parent company of Amaze, Branded3 and Tactical Solutions says it’s on track to meet its targets this year.
In a statement to the stock exchange, it revealed that overall results for the last 12 months are expected to be “at the top end” of market expectations.
That does come after a “difficult” start to the financial year, particularly across its marketing activation division, which faced a struggle in the grocery retail sector and pressures on its operating margin.
In the first 6 months of the year, it was showing a 3% decline in revenue, that has turned into a 2% increase, despite “challenging” trading conditions.
Its other 2 divisions faired better, particularly strategic marketing where revenue is up 17% year on year.
Books saw income increase by 8% over the year.