ClaireaBella launches national television campaign

Stephen Chapman's picture
by Stephen Chapman

Stockport brand, ClaireaBella has launched a national television campaign for the Christmas period.

The 30 second ad will air on ITV2, ITVBe, E4, MTV, VIVA, E! Entertainment and TLC.

“I originally started ClaireaBella from home designing bespoke, one off pieces.  In three years the company has grown to become a brand with its own manufacturing premises and a full lifestyle offering. Now is certainly the right time to crank up the noise on ClaireaBella,” said founder and managing director Claire Barratt.

“We’ve launched a dedicated retail range, which the integrated marketing approach supports. This new range will help us showcase a different side to ClaireaBella and attract a new wave of fans.”

The firm has spent £120k on the television advertising, which will run through to December.

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