As a Content Marketing Campaign Manager you will be expected to own every aspect of your clients; building strong relationships and taking overall responsibility for everything from quality of work completed through to devising award-worthy, innovative & insight driven strategies. As a senior member of the department your focus should always be on delivering the best results for our clients, and supporting the vertical lead to deliver best practise content marketing strategies for your clients.

Role Responsibility

· Work with content marketing activation team to ensure project plans are delivered as per your brief

· Own your clients, being accountable for strategy, performance & output quality.

· Carry out advanced testing & performance analysis, assessing impact of activity on client’s business (attribution, RoPo etc.).

· Review internal & external audits that are run on clients, translating scores into actionable plans for the teams

· Own & manage client on-boarding & ignition process: from systems & finance set up through to meetings and status updates

· Influence & guide teams/clients on their search investment, always promoting innovation and insight driven plans

· Own ‘Account Development Plans’ for your clients, ensuring they are created in line with wider client objectives

· Continually review & suggest changes to strategy based on current performance and its impact to client’s business goals

· Manage client forecasts, reviewing potential delivery & ROI for existing new clients and assessing impact on client’s business

· Devise & drive strategies that are integrated across all digital channels, specifically search & social

The Ideal Candidate

· Quality assure all client facing documents

· Lead the search/social contribution to client meetings

· Present confidently and with impact

· Respond to client calls & emails within set time scales

· Work with team to understand & prioritise workloads, meetings etc.

· Share good work & industry updates to department

· Google AdWords Editor- Advanced & be able to coach others

· 3rd Party Search Management Tools (DoubleClick, Kenshoo, Marin) – Advanced & be able to coach others

· Google Analytics

Package Description

In addition to a competitive salary we are committed to creating a great environment for all of our employees. We offer everything you would expect from a large company – 25 days holiday, competitive pension plans, life assurance, free eye tests and rail season ticket loans. As well as perks such as Flexible Fridays, kitchens stocked with tea and coffee and staff events, there are great local and national discounts from leading retailers.

We also offer lifestyle benefits such as cycle to work scheme, childcare vouchers and Corporate Social Responsibility (CSR) days to use working for charitable causes each year. There is also a great holiday allowance scheme allowing you to buy a couple of extra day’s holiday too!

About the Company

Dentsu Aegis Network is Innovating the Way Brands are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services.
With consumers more connected, through a range of devices, than ever before, the era of media convergence is presenting many opportunities as well as a new, complex media eco-system. From identifying who the consumers are, to how they make their decisions.

Dentsu Aegis Network is made up of nine global network brands – Carat, Dentsu, Dentsu media, iProspect, Isobar, mcgarrybowen, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network is headquartered in London and operates in 145 countries worldwide with over 30,000 dedicated specialists.

iProspect is the global digital performance agency with a proven track record of driving measurable business results by creating customized digital marketing campaigns. We have launched our Edinburgh office to drive growth and expand iProspect’s footprint to service regional clients.

People are at the very heart of our business and we invest heavily in your development, providing on-going structured training at all levels; from our ‘Brilliant Basics’ series introducing you to each channel through to in-depth channel level workshops run off-site.

We value the strength diversity brings to our business and are working hard to build a more inclusive workplace through partnerships with Stonewall, Business Disability Forum and Business in the Community’s race and gender equality

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