SEO Strategist – Leeds

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SEO strategists are responsible for the strategy, direction and management of our SEO campaigns. We are looking for an SEO Strategist to join our growing team in Leeds.

They undertake the on-page identification & engagement strategy of potential customers. They are responsible for keyword identification and analysis along with providing strategy on site content expansion. They provide technical guidance and strategy for on-site SEO changes. Finally they research, analyse and plan the off-page strategy ensuring integration with other marketing mediums.

The role would suit an individual who has a history of innovation within their roles. Who is able to identify opportunities for growth within the online marketplace and is continually looking to improve existing processes.

Epiphany offers an environment for growth and development. We encourage all members to continually push themselves and their work in environment that is creative and relaxed. This approach to development has helped us become one of the leading search marketing businesses in the country and an innovator in the field when it comes to approaching SEO campaigns. We are looking for people who match this approach and have an enthusiasm for everything online.

key responsibilities.

Provide regular architecture (technical SEO) reports with strategic insight and recommendations
Design and create overall client on-site SEO strategies
Analyse and report the impact of on-site SEO changes
Provide monthly site health-checks
Identify and analyse customer engaging keywords
Identify areas of a client site that require modification to achieve online goals
Gain an understanding of client businesses, moving strategy to meet these
Provide on-page strategies for customer engagement
Analyse and report of the performance of SEO campaigns
Design and create client off page strategies
Analyse client and competitor link acquisition strategies & backlink profiles
Identify opportunities and gaps within client link profiles
Project manage delivery of link acquisition projects
Analyse and report the impact of link acquisition campaigns
Use and analyse the use of social media within link acquisition projects
Manage client budgets
Attend client meetings with the ability to provide campaign updates and strategic advice
Actively monitor the SEO community feeding back relevant information into the team
Aid with the continued development of the Epiphany SEO offering including tools and areas of expansion
Work as part of a team to deliver client objectives

skills required.

Project management
People management
Budget / financial management
Data gathering and analysis
Strong presentation skills
Strategic thinking / planning
Analytical, written and numerical skills
In-depth knowledge of search marketing

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