Marketing Manager

Havas Lynx

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HAVAS LYNX is a global communications group with 250 employees – supported by the wider HAVAS network; we deliver truly global campaigns based on robust local insight and as a group, we are proud to have been responsible for a series of industry firsts. We innovate on behalf of our clients and we are proud winners of prestigious awards for effectiveness and innovation. We now have an opportunity for a Marketing Manager to join our Manchester based team.

As a company we invest heavily in our thought leadership content, producing presentations and white papers to establish us as leaders in the healthcare communications industry. It is important that we ensure that this content is reaching our target audience and ensure the message is distributed on a variety of platforms.

As the Marketing Manager you will be at the heart of all our marketing activities. We are looking for someone who has established marketing experience with knowledge and experience of:

• Website management and development
• Website reporting through google analytics
• Setting up successful PPC campaigns from keyword research, keyword
grouping and ad group creation
• Development and implementation of social media strategy
• Social media management and delivering analytics that demonstrate
social media ROI
• Monitoring industry trends and creating content accordingly
• Social media reporting
• Event management

Working with the Brand Manager, you will be responsible for developing an annual marketing plan and will work to ensure this is implemented throughout the year – ensuring budget, timelines and objectives are met. Although working as part of a team, the role will involve a degree of self-management which will allow the successful candidate the opportunity to take real ownership of projects from brief through to delivery.

This position will provide you with exposure to a variety of marketing activities and a balance of internal and external marketing communications. Some activities you can expect to get involved with are; planning, running, assessing and improving our marketing campaigns, managing our company website, developing case studies to showcase our capabilities, arranging and coordinating promotional events and congresses, organising company merchandise and managing our branded collateral.

We’re looking for someone with excellent time management and organisational skills; who is a real people person and enjoys working as a part of a team. Personality is key and it is really important that you have your own opinion and ideas, as well as the confidence to share them.

In return, we offer an excellent working environment – we offer a fun, yet supportive atmosphere where there is a high level of focus on your career development. We are proud to offer a comprehensive internal training scheme; LX Academy, you can view more information via the blog area of our website. You will also find we’re very proud of our heritage and culture, so you’ll find HAVAS LYNX is a sociable, friendly environment. Take a look at our Facebook page for a closer look at what we get up to socially.

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