Martin Wright

Fashion PR Account Exec– Manchester – £DOE

Black Cherry Recruitment Ltd

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My client is an award winning Manchester based fashion PR agency for is looking to appoint a consumer PR Account Executive to work across their fashion and beauty client portfolio.
You will work closely with the Directors and Managers to support in co-ordinating databases, day-to-day projects and approaches – all the while implementing campaign strategy and ensuring the satisfaction of all clients.

The successful candidate will have a minimum of 12 months experience in the fashion PR industry working in an agency or in house environment.

Basic Expectations:
• A ‘can do’ attitude is essential
• Enthusiasm, dedication and self-motivation
• Speed: carrying out tasks quickly and efficiently
• Lateral thinking – think across all brands and maximize on all opportunities for client and agency benefit
• A team player with a knowledge of the fashion industry across trade and consumer levels
• Proven ability to monitor and reach coverage targets
• Proven ability to confidently liaise with clients, media and management
• Demonstrated ability to follow campaign strategy
• Demonstrated ability to build new media and VIP contacts across different sectors
• Proven reporting ability across accounts
• Demonstrated and reported success on day-to-day press office functions
• Ability to express personal learning objectives and demonstrate a desire to improve individual skills base

Guide to Role & Responsibilities:
• Media liaison and relationship building
• Client liaison – ensuring communication is always at its best
• Day to day press office functions – product and image placement
• Sample management and co-ordination
• Celebrity gifting for product placement
• Copy writing – press releases, look sheets, emailers, promotional copy, invites
• Assisting in implementing strategies, coordinating events and shows
• Media monitoring – off and online
• Administrative tasks including creating and building media lists, minute taking, client reporting, sending and receiving samples, gifting etc
• Maintaining and updating the press database
• Management social media for the clients where applicable
• Producing media packs for brands & arrange regular media visits
• Ensuring that branding standards are maintained throughout all internal and external communications
• Compiling of monthly coverage evaluations and meeting agendas
• Regular creative brainstorms with the team

For more information please contact Helen Salt on Helen@blackcherryrecruitment.co.uk or 0161 228 7239.

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