Rachel Evans

Display Analyst

EpiphanyEmployers Hub

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This is a great opportunity to become a key member in a growing display team, assisting both in a support role and in the planning and managing of your own campaigns for a broad range of clients.

The role would be suitable for someone looking to develop their career in the display field and take on more responsibility. The ideal candidate will be natural with numbers and have an analytical approach, enjoy coming up with creative media solutions and be passionate about the latest in online advertising.

Key Responsibilities

• Planning, executing and measuring online media campaigns for programmatic display, facebook ads, mobile ads and retargeting activity
• Managing weekly optimisations to achieve better results
• Managing the tracking and trafficking of display ads
• Working with internal teams to help deliver fully integrated campaigns
• Results analysis and recommendations for improvement
• Trouble shooting campaigns
• Building relationships with media suppliers
• Assisting with online creative briefing
• Researching new developments within the display channel and creating a testing plan, focusing on scalable opportunities
• General admin related to media buys
Skills Required
• Experience planning and managing display campaigns client side or in an agency
• Strong analytical skills and data driven thinking
• A creative approach with experience in identifying target audiences
• Up to date with the latest trends and best practices in online advertising
• A knowledge of tags, pixels and ad serving in order to track campaigns effectively
• Client facing experience and great communication skills
• Excel and PowerPoint proficient
• Experience in rate negotiation
• Ability to work to deadlines
• Demonstrable passion for all things digital
• Experience of attribution measurement would be a bonus

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