amy@alchemy-media.co.uk

Media Planner & Buyer

Alchemy Media

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We’re looking for a bright and enthusiastic Media Planner & Buyer to join our team at Alchemy Media working across all paid media channels including TV, radio, outdoor, digital and print. We’re looking for someone with one or two years’ who can work across a wide range of clients both independently and alongside more senior members of the team., Having a particular strength in digital media/marketing would be an advantage.

As a small independent media agency, we work across a wide range of different clients and sectors within a fast-paced environment so no two days are the same.

Key responsibilities

• Identifying and understanding client briefs and objectives

• Conducting audience, competitor & industry research and using findings to support the development of media strategies and recommendations

• Developing plans and schedules which optimise impact delivery of the target audience and do so whilst considering cost efficiency

• Proactively identifying ways of creating stand out for a campaign – considering size/position/’specials’

• Providing clear rationale for recommendations in terms of how you have reached the plan you are proposing and what considerations have shaped your thinking

• Liaising with clients and keeping them informed on job progress

• Maintaining strong and collaborative relationships with suppliers, whilst establishing your authority as gatekeeper/decision maker

• Negotiating with suppliers to obtain best prices across all media types

• Managing media bookings ensuring maximum ROI and value is achieved

• Ongoing management and optimisation of PPC campaigns from concept through to reporting

• Monitoring campaign delivery across multi-channel activity

• Monitoring campaign performance & producing post campaign analysis reports

• Campaign administration – management of media schedules, orders and budgets

• Using historical performance data to aid future planning

• Keeping up to date with industry research and insight

• Keeping up to date with innovation and developments across all media

Core skills

• Experience in planning, buying and managing digital media campaigns

• Google Fundamentals qualification

• Excellent communication skills – verbal and written

• Excellent numerical, statistical and data-handling skills

• Ability to assimilate information quickly

• Strong negotiation skills

• Ability to get on with and maintain relationships with a wide range of people

• Good organisational skills

• Ability to multi-task

• Ability to work under pressure

• Good computer skills/digital knowledge

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