With industries constantly evolving and growing, get an insight into people in the middle of it all with Prolific North. Featuring takes and predictions from industry influencers and key figures, have a read today.
Sian Williams, Audience Strategy and Planning Director at MediaCom North, explains how AI offers a future of increased automation, faster decision-making and ‘hyper-personalisation’ that will make marketing comms more effective and businesses more efficient.
Andrew Banks, CEO of Venture Forge, notes that retailers are faced with more challenges than ever post-pandemic - challenges they can only overcome by embracing the idea of selling through online marketplaces, or face obsolescence as high streets empty.
Jag Panesar, Founder of Saltaire-based digital agency Xpand, takes a look at how the advent of social media in recent years has changed how consumers interact with brands - and the ways companies can stay relevant and in favour in the age of instant responses.
What’s the formula for tempting top-notch talent and finding a perfect match for your team or business? Vicky Pritchard, Co-founder of MuddyWellies, explains all about how to become the best candidate for your candidates.