"World class" brief for new Local World mobile chief

David Prior's picture
by David Prior

Regional publisher Local World, whose titles include the Hull Daily Mail, has appointed a new digital product director.

Mike Goldsmith, who was previously head of content strategy, mobile for Future plc, is tasked with delivering a “world class mobile product”.

Mike Goldsmith Mike Goldsmith

He said: “Having great local brands and content is central to strong mobile businesses. Local World is in a great position to deliver that and I’m thrilled to be joining at such an exciting time.”

Matt Kelly, digital director at Local World, added: "I'm delighted to have Mike on the team. Mike has a great deal of expertise in delivering quality digital products, particularly across mobile and tablet, having led the Future Plc app strategy for several years."

Local World, which publishes 107 daily titles in total, was formed in 2012 by former Trinity Mirror chief executive, David Montgomery.

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