Manchester United sign nutritional supplements deal in Japan

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by Stephen Chapman

Manchester United has announced a “ground-breaking” 5 year sponsorship deal with Manda Fermentation Co in Japan.

As part of the agreement, Manda will work alongside United to promote the brand to the club’s 4m Japanese fans.

"This is the first time the Club has had an Official Nutritional Supplement Partner and we are delighted to welcome Manda as our inaugural partner in this sector,” said Manchester United’s group managing director Richard Arnold.

The health food brand has been around since 1987, working on enzyme-based supplements, developed by fermenting natural fruit and vegetables.

Last year United signed a 3-year partnership with Japanese soft-drink manufacturer, Kagome: