The Prolific North Top 50 PR Agencies 2017
This initiative is published in association with our partners, Pitch Consultants, and follows our other sector-defining research features including the Top 50 Digital Agencies, Top 50 Integrated Agencies, Top 100 eCommerce Companies and the Top 100 Brands.
Mustard Research, one of the UK’s leading independent research companies, has once again sorted through the data with its usual rigour and indefatigability.
The ranking is anchored on financial information taken from Companies House, as well as financial reporting company fame BVD, and also draws upon data submitted and verified by the agencies themselves including additional financials, headcount, client information and – where appropriate - confidential private background information.
We started with an initial longlist of over 200 PR agencies to be based in or have offices in the North, and we then drilled down in more depth on the accounts of around 120 agencies.
These were ultimately whittled down to the 50 in the ranking below.
Citypress stays in front
Once again - for the third year running - Manchester agency Citypress takes the top spot, with Tangerine holding its position in second place.
Mancunian agencies make up the top three, but this time it's Weber Shandwick who come in at three, stepping up a place from last year.
At no 4, Finn retains its place as the leading Yorkshire-based agency, with Beattie (at no 8) and Lucre (14) the only other agencies in the top 15 with Yorkshire presences.
The prize for highest riser undoubtedly goes to Preston agency Forepoint, who surge 49 places up the list to number 10.
Honourable mentions should also go to PR Agency One, who move from 22 to 13, RMS PR (35 to 20), Social Communications (40 to 25) and Glossop's Fig Creative (87 to 29).
We did not give agencies the option of being included or not. This does mean however that sometimes larger, or indeed, smaller agencies, can have unusual years which can inflate or hurt their performance in a given year.
And once again, integrated or digital agencies with significant PR operations such as Amaze and McCann’s have not been included because this ranking is dictated by the agencies’ prime offering: PR and comms.
Finally, many thanks to all the agencies who have so helpfully supplied us with information and data, as well as responding to our questions where required.
The Prolific North Top 50 PR Agencies 2017
|Positon 2017||Position 2016||Company name||Location||Ownership||Headcount 2017||TOP CLIENTS 2017|
|1||1||Citypress||Manchester, Liverpool||Private||75||Lloyds Banking Group, Aldi, British Gas, Coca-Cola, British Land|
|2||2||Tangerine PR||Manchester||Private||55||Johnstones, Pizza Hut, Interface, Well, Garmin|
|3||4||Weber Shandwick||Manchester||Interpublic Group||32||Alliance Manchester Business School, Visit Wales, Kyocera, Iceland, Salvation Army|
|4||5||Finn Communications||Leeds||Private||35||GHD, Morphy, IPN (Wagg), R&R, Taylors, Vivergo|
|5||6||Barrett Dixon Bell||Cheshire||Private||32||Tata, tna, DSM, MWheels, Pentair|
|6||7||Brazen PR||Manchester||Private||32||Wilko, Magnet, Dr Oetker, Lyons Coffee, Merlin Entertainments|
|7||3||Havas PR UK||Manchester||Havas Group||25||Asda, Kellogg's, Greggs, Pets at Home, Mecca Bingo|
|8||8||Beattie Communications Group||Leeds, Manchester||Private||22||Specsavers, Tesco, Biffa, Flybe, La Redoute|
|9||11||Influential PR||Liverpool, Manchester||Private||25||Morgan Sindall Group, Camelot UK Lotteries Limited, Grosvenor Liverpool Fun (Liverpool One), Grant Thornton UK LLP, Manchester Science Partnerships|
|10||59||Forepoint||Preston||Private||18||Moto, Hewlett Packard, Sellafield, Tata|
|11||16||Kenyon Fraser||Liverpool||Private||37||International Business Festival, LIPA, Aintree, MerseyTravel|
|12||12||Corporate Culture||Liverpool||Private||18||Co-operative Group, Water UK, WRAP (Waste and Resources Action Programme), United Utilities, Sainsbury’s Bank|
|13||22||PR Agency One||Manchester||Private ownership||22||Gift Voucher Shop Ltd, Fletchers Solicitors Ltd, YMCA, RADA, Appliances Direct|
|14||9||Lucre||Leeds||Private||18||BIC, jet2.com, WVR, Holiday Extras, Dulux|
|15||19||Democracy||Manchester||Private||20||Zip World, Baxters Food Group, Travis Perkins, CORGI HomePlan, Halewood Wines and Spirits|
|16||13||Carousel PR||Manchester||Private||18||MGA Entertainment, Broadwick Live, Selfridges, Savills, JLL|
|17||23||Intelligent Conversation||Manchester||Private||13||Synectics plc, EMIS Group plc, United Utilities plc, Home Instead Senior Care, Brother International Europe|
|18||25||Hatch Communications||Leeds||Private||18||Boost Energy Drinks, Diageo, Remington, Russell Hobbs, Thomas Cook Sport, Wensleydale Cheese, Chill Factore|
|19||17||Scott Partnership||Cheshire||Private holding company||13||Agilent Technologies, Crown BioScience, Sciformix, Allscripts Healthcare, Precision Polymer Engineering (Idex)|
|20||35||RMS PR, Design & Marketing||Cheshire||Private||20||Warburtons, Swizzels, Hiscox, Character World, Jerrold Holdings|
|21||n/a||Harris Associates||Leeds||Private||14||Howarth Timber, Lakesmere, Senior Architectural Services, PPG, Washroom Washroom|
|22||21||SKV PR||Manchester||Private||13||Crown Commercial Services, BUPA, Greater Manchester Business Growth Hub, BDP, Lowry Hotel|
|23||20||MCG PR||Leeds||Private||16||Pink Lady, Tenderstem, Damart, Northern, Costcutter Supermarkets Group, Vileda|
|24||18||Smoking Gun||Manchester||Private||18||Silentnight Group, Virgin Holidays, Nobia UK (Magnet Kitchens), Holt Lloyd International, Red Bull, Persil|
|25||40||Social Communications||Manchester||Private||22||National College for High Speed Rail, Bradford Council, Places for People, London and Continental Railways|
|26||26||Pelican Public Relations||Oldham||Private||14||APEAL, British Frozen Food Federation, Fowler Welch, British Aerosol Manufacturer’s Association, BRF Europe|
|27||30||HR Media Ltd||Sheffield||Private||13||Westfield Health, Stagecoach, B Braun, SIV, Redbrik Estate Agents|
|28||28||iseepr||Otley||Private||12||EMVCo, GlobalPlatform, SIMalliance, FIME, Rambus Payments|
|29||87||Fig Creative||Glossop||Private||18||Buxton & Leek College, Phonak plc, Risco Group, Cottage Delight, Bradburys|
|30||36||Active Profile||Manchester, Liverpool||Private||12||Riello UPS, Pozzoni Architecture, Muse Developments, Energy Innovation Centre, Valor Hospitality|
|31||14||Peppermint Soda||Manchester||Private||13||Home Bargains, Story Homes, Muse Developments, Farjo Hair Institute, James Cropper Plc|
|32||15||Mason Williams||Manchester||Private||12||Accor, TOMY, Fruit Heroes, Holland’s, Athenaeum|
|33||29||Roland Dransfield PR||Manchester||Private||15||Legal and General, Sale Sharks Rugby Club, GVA, Ask Real Estate, Manchester Hoteliers Association|
|34||27||Context Public Relations||Macclesfield||Private||10||Check Point Software Technology, Positive Solutions, Simoco Wireless Solutions, Algosec, Yubico|
|35||33||Acceleris||Harrogate||Private||11||Utilita Energy Ltd, Royal Alfred Seafarers, NFFO Ltd, Nexus Vehicle Management Ltd, Meridian Motor Group Ltd ( Vantage)|
|36||24||DTW||Guisborough||Private||12||The Law Society, City of Sunderland (New Wear Crossing), Solicitors Regulation Authority, Merseylink, Merseyflow|
|37||41||Prohibition PR||Leeds||Private||11||Goldsmiths, Interflora, Watches of Switzerland, Keepmoat, Sealy (Silent Night Group)|
|38||49||Umpf||Leeds||Private||9||Glen Dimplex Home Appliances, Land Securities, Methven, NHS, Park Inn by Radisson|
|39||31||Hattrick PR||Manchester||Private||10||Desso, Tarkett, Certas, REPIC, EMR Group|
|40||34||Plinkfizz||Newcastle-under-Lyme||Private||11||JCB Finance, Stairbox, Dukes Bailiffs, City Learning Trust, Bowcock & Pursaill Solicitors|
|41||37||The Write Angle||Chorley||Private||12||PfP Energy, Morson, Sika, Equator Design, LGBT Foundation|
|42||32||Label PR||Manchester||Attercopia Ltd||10||Optical Express, Mark Hill Hair (Boots UK), Proactiv+ (a joint venture between Nestle and Guthy-Renker), Fragrance Direct, Footasylum and Freemans-Grattan|
|43||39||Ramarketing & PR||Newcastle upon Tyne||Private||9||Cambrex, Recipharm, Juniper Pharma Services, Zenith Technologies, Symbiosis Pharmaceuticals|
|44||45||MANC FRANK||Manchester||Group - Enero Group||7||Anki, Carole Nash, Fiddes Payne, Suntory, Weetabix Ownership: Group|
|45||48||MTJ Associates Ltd||Preston||Private||7||Rustlers, AG Barr, Burton’s Biscuits, Grace Foods UK, Republic Technologies|
|46||38||de Winter PR & Marketing Ltd||Chester||Private||12||Bank of America, Chester Grosvenor Shopping Centre, Aaron & Partners, Royal Crown Derby, Nuffield Health|
|47||77||Refresh PR||Manchester||Private||11||Gourmet Meat Club, SkinnyBrands Ltd (Skinny Larger and Skinny Cocktails), Heating Installer Awards, Glass & Glazing Federation, Vaillant|
|48||44||The Partners Group||York||Private||8||Dynamic Networks, Eggborough Power Station, Saint-Gobain Glass, York Dungeon, York Science Park.|
|49||42||JAMpr Ltd||Manchester||Private||8||Argos for Business, Argos Pet Insurance, Money Advice Group, Aviate World, Tuxedo Money Solutions|
|50||47||Allott & Associates Ltd||Knaresborough||Private||9||PHS Group, Ulma Packaging, Confederation of Paper Industries, Pickersgill-Kaye, Ulrick & Short|