National Media Museum upgrades IMAX screen
The National Media Museum is getting a digital upgrade to its IMAX cinema system, which was originally installed in 1999.
The move follows the museum’s commercial partnership with Picturehouse Cinemas last year.
It will remain the largest screen Yorkshire, but by becoming digital, it will “dramatically” increase the number of new releases that can be shown.
“Upgrading the IMAX theatre is part of our promise to improve the cinema operation at the Museum through our partnership with Picturehouse Cinemas – and crucial to us achieving our ambition to be the place in Yorkshire to see film,” said Jo Quinton-Tulloch, director of the National Media Museum.
The installation of the IMAX Digital Xenon Theatre System comes ahead of a number major releases in 2015, not least the latest editions of the Bond and Star Wars’ franchises.
It does mean that the screen will be closed for 8 weeks during installation.