Gaydio gives away £10k campaign to mark DAB move

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by Simon

Manchester-based Gaydio is giving away a £10,000 advertising campaign to mark its extension to DAB, which means it now broadcasts in seven UK cities - London, Sussex, Cambridge, Birmingham, Glasgow, Portsmouth and on DAB & 88.4fm in Manchester.

The winning business will receive £10,000 of advertising to spend on all or part of the Gaydio network. A business can choose to target just Manchester or Glasgow through spot advertising, or a wider audience across all seven cities as well as online. Gaydio's creative team will work with the winner to develop a bespoke campaign. The station has teamed up with conferencing calling service Powwownow to offer the package.

Ian Wallace, Business Director of Gaydio, said: “Our listeners are an advertisers dream; fiercely loyal and with high levels of disposable income. We’re really pleased to partner with Powwownow to offer this great opportunity for small and medium-sized businesses to connect with our audience.”