BBC awards World Cup graphics contract to deltatre

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by Stephen Chapman

Deltatre has been given the contract to produce the graphics for BBC’s World Cup coverage.

The company will be working with BBC Sport to design and install an in-studio augmented reality graphic system to display competition data and information including the location of stadia across Brazil.

“The FIFA World Cup is a highlight in the sporting calendar, and deltatre is extremely proud to support the BBC in bringing first-class, compelling coverage to football fans across the UK,” said Hugo Sharman, director North (UK).

Sharman’s team will be based both at MediaCityUK and Rio de Janeiro during the competition.