This week it’s Mark O'Brien, Senior Producer at Made in Leeds TV. A year on from the launch of Leeds' local TV station, O'Brien dismisses suggestions the hyperlocal project is a "busted flush".

This week’s Points North is from Andrew Lawrence, Executive Creative Director at Elmwood. Recently voted one of the most influential people in British design, he argues that creative leaders must do much more to keep their staff happy and inspired.

Five more companies have signed up to exhibit at ProlificNorthLive in the past 10 days - Sociomole, MediaCityUK, 422 Vision, de Winter and Visualsoft.

This week's Points North is from Ian MacKenzie, Nations & Regions Manager at Channel 4. Fresh from the opening of Channel 4's new office in Manchester, he says the broadcaster is committed to continuing its record of producing memorable television in the North.

The integrated agency A&P has signed up to be the third event partner for ProlificNorthLive.

This week's Points North is from Wayne Silver, managing director at One. He argues that in today's social world, the branding process has changed beyond all recognition.

With a flurry of bookings over the past 10 days, we're pleased to announce that over 50 compnaies and organisations have now signed up to exhibit at and partner with ProlificNorthLive, the bigggest ever media, marketing and creative industries expo to be staged outside London.

The global programmatic marketing platform, Rocket Fuel, has signed up to host the marketing seminar within the conference programme at ProlificNorthLive.

This week's Points North is from Gordon Bethell, chairman of CreativeRace. He argues that brands need to do much more to cultivate a deeper relationship with their customers.

This week's Points North is from Dan Archibald, Digital Editor of Coronation Street. He singles out the soap's recent live episode as an example of how social media and television can co-exist together.


Subscribe to Awards/Events