Macclesfield-based Skout has appointed Celine Goodier to the newly-created role of business development manager.

Goodier has more than 12 years’ experience in B2B communications and a track record of business development in different industry sectors. Skout is aiming to achieve 30% growth year-on-year.

MD Rob Skinner said: “We’re delighted to have Celine join our team, particularly as her appointment is the start of an exciting future for Skout. Her passion and years of experience brings a fresh perspective to how we can achieve our future growth plans.”

Goodier added: “I’m thrilled to be joining the Skout team at this exciting time. I’m impressed by Skout’s clear vision to be the UK’s leading PR and content agency, particularly with its unique natural storytelling approach. Being part of such a fast growing company and having a key role to help it achieve its growth strategy is something that I’m really looking forward to.”