Rule 5 has appointed Jessica McDonald as senior account executive, who joins its consumer lifestyle team.

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McDonald joins from Carousel PR, where she worked on accounts including The Light, Met Quarter and intu Trafford Centre. Prior to that she was at SKV Communications.

“Jess joins us following a period of significant growth for the agency.  We have ambitious plans for 2017 and she will play a key role in helping us to further grow Rule 5,” said founding partner Julie Wilson.

As a former professional triathlete, McDonald will also be working across the agency’s sports and sponsorship accounts.