Signstix  has partnered with screen manufacturers Toshiba, Phillips and Samsung, to create a player-less digital signage system.

The North Yorkshire firm is about to release its System-on-Chip hardware, which will mean that its software can be installed directly onto display panels – in a similar way to how Netflix and other apps are included in consumer sets.

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SignStix teams with Toshiba on digital engagement solution for retailers

“Though our existing SignStix Android player enables best-in-class 4K playback and content delivery, the new panels entering the market have very capable processors built in,” explained Nick Fearnley, CEO and founder of SignStix/

“As there is no software download, nor any servers required, we’ve now made global digital engagement as easy as using your smartphone, and generally for a much smaller ongoing investment than most solutions you’ll find on the market.”

The Harrogate-based firm believes that with the new tech, digital signage will become more cost effective.