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Lawrence Jones’s new business technology magazine unveils first edition

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BusinessCloud, a new magazine launched by UKFast founder Lawrence Jones MBE and former North West Business Insider editor Chris Maguire, has unveiled its first edition.

The full colour magazine is 80 pages in size and will focus on “demystifying technology for a business audience”.

The initial print run is for just under 20,000 copies, with 12,500 distributed in Greater Manchester by the Manchester Evening News and the balance sent out to UK-wide businesses and customers of UKFast.

The front cover of the first BusinessCloud The front cover of the first BusinessCloud

Maguire, who also previously edited the Chorley and Leyland Guardian, said it would be a bi-monthly publication but could revert to monthly if there was sufficient demand.

“As a team we only came together 10 weeks ago so to produce a quality magazine in such a short space of time is a tremendous achievement,” he said.

“BusinessCloud is about producing great content in a language that a business audience can understand. We want to make it fun and informative. The cover story is our Top 100 Tech Rich List and the research has been compiled by Philip Beresford, who also produces the annual Sunday Times Rich List. However we’ve also profiled five young tech tycoons who are aspiring to be the next Mark Zuckerberg.

“We’re looking at all sectors that technology impacts on, including healthcare, education, Fintech, crowdfunding, sport etc. The list is endless. As well as the print product we’re videoing some of our roundtables and events and producing podcasts.”

BusinessCloud has already held a numbers of events and roundtables across the North and has been asked to stage a half-day conference during the International Festival for Business 2016.

Maguire has been joined by deputy editor Jonathan Symcox, who led news production at Mirror Online for two-and-a-half years, and events director Andrea Wolfendale, as well as a number of freelance journalists and designers.

Maguire said: “What’s been really refreshing is the number of partners who want to work with us commercially. People talk about the Internet of Things and Big Data but not many ‘real’ businesses can explain what they are and how it can improve the bottom line. That’s where BusinessCloud comes in.”

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